新冶组设计 | 长沙C位酒吧 · 中国首家沉浸式废土风Club！

摘要：由新冶组设计公司操刀设计的长沙C位酒吧，作为中国首家以废土风为理念和风格导向的沉浸式Club，作为文化解构的衍生品，借助空间引发人们对于娱乐方式、环保等问题的思考，促使人们反思当下、改变未来。

        SOCIAL AWAKENING：废土潮流下的社会觉醒

        《启示录》中记载了末日审判情景：文明经历巨大灾变、幸存者失去赖以生存的资源或手段而挣扎不休。影视作品中常描绘末世之后的反乌托邦世界、时尚秀场地中模特身着废土穿搭，第一视角感受废土风与人类文明之间的戏剧冲突。在一无所有的废土世界，是选择物质生存还是精神价值？

        废土风的独特存在，是一种对社会自然的反思。长沙C位作为中国首家以废土风为理念和风格导向的沉浸式Club，作为文化解构的衍生品，借助空间引发人们对于娱乐方式、环保等问题的思考，反思当下、改变未来才是设计的意义。

        The Doomsday scenario is recorded in the Book of Revelation:civilizations experience great cataclysms,and survivor struggle endlessly without resources or means to survive. In film and television works, the dystopian world after the end of the world is often depicted,and the models in the fashion show venues dress in wasteland,and experience the dramatic conflict between wasteland and human civilization from the first perspective. In a wasteland world with nothing.Do you choose material survival or spiritual value？ 

        Entertainment：娱乐新高度

        Z世代对夜娱生活的迭代需求使得娱乐高度不断刷新认知。娱乐不再只是熙熙攘攘消遣时间，而是演变成为自我表达的媒介：以表达自我为行为内核，得到外界快速回应，收获群体认同与追捧。

        解放西作为娱乐之都地标，掌握着全长沙的流量密码，见证多元娱乐文化交融与碰撞。C位酒吧（Centre Walk）选址云玺潮汇，由知名室内设计师陈武领衔的新冶组设计联手各专业团队精心打造。

        Generation Z’s iterative demand for night entertainment has made entertainment heights constantly refreshed.Entertainment is no longer just bustling pastime Instead, it has evolved into a medium for self-expression:with self-expression as the core of behavior. Get a quick response from the outside world,and gain group recognition and pursuit.

        As a landmark of the entertainment capital.Jiefang West holds the traffic code of Changsha and witness the fusion and collision of diverse entertainment cultures.Centre Walk is designed by NEWERA DESIGN which led by well-known designer YELLOW CHAN,has joined hands with various professional teams to carefully creation.

        Primitive and Order：原始与秩序

        末日摧毁了现有的文明与秩序，却又留存着文明残影，这种近乎野蛮原始但又文明秩序的交织，连通了人类的过去与现在。甫一出场的沉浸式过道曲折迂回，艺术灯阵手法遁入时空隧道错觉，凝聚万众期待与好奇，由此叩开后启示录大门。化妆潮玩区夯土粗粝纹理传达环保设计理念，序列镜面引导视觉秩序与知觉延续。抽象未来主义的异形雕塑致敬经典科幻IP，在多媒体快闪形态下将越夜越野的情绪无限渲染。

        The apocalypse destroyed the existing civilization and order, but left behind the afterimage of civilization. This kind of interweaving of almost savage primitive but civilized order connects the past and present of mankind

        .The immersive aisle that just appeared on the stage twists and turns, and the artistic light array technique escapes into the illusion of a time-space tunnel,condensing all expectations and curiosity,and knocking on the door of the post-apocalyptic apocalypse.    

        SENSORY：多面感官探索

        C位大厅运用先锋设计理念，以点、线、面为单元要素，梯田式沉浸空间构建无穷变化力的酒吧娱乐应用场景。颠覆常规的多层次灯光矩阵与舞美同步变换形式色彩，在音乐节奏间堆叠多面感官探索欲。原始夯土基调配合末世重生狂欢氛围感，寓环保于娱乐，升维Club的空间价值与艺术高度。前所未有的空间叠层、下沉式Dance Area、超现实场景艺术、多元沉浸式玩乐体验。长沙C位酒吧名副其实成为长沙的娱乐C位产品，新产品新融合，满足多种需求体验人群及演出形式。

        Centre Walk adopts the pioneering design concept, uses points,lines and planes as unit elements, and the terrace-style immersive space builds an infinitely changing bar entertainment application scene, It subverts the conventional multi-level lighting matrix and synchronously transforms the form and color of the stage beauty,stacking multi-faceted sensory exploration desires between the music rhythms.The original rammed earth tone is matched with the carnival atmosphere of the apocalyptic rebirth.which integrates environmental protection and entertainment,and enhances the spatial value and artistic height of the Club.

        Unprecedented space stacking,sunken Dance Area,surreal scene art,multiple immersive play experience.Centre Walk has truly become the entertainment C-SEAT product in Changsha,with new products and new integration to meet a variety of needs and experience crowds and performance forms.

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        项目简介

        项目名称：长沙C位酒吧 Centre Walk Club 

        项目地点：湖南长沙

        Location：Changsha,China

        项目面积：4000㎡

        竣工日期：2022.07

        主案设计师：Yellow Chan陈武

        设计机构：NEWERA新冶组设计

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        项目设计公司：新冶组设计

        深圳市新冶组设计顾问有限公司（NEWERA）由陈武先生创立，是一家为泛娱乐商业文化项目提供专业概念规划设计、建筑设计、空间设计为主的大型设计服务机构，集项目选址咨询、项目定位研发、项目装修设计、品牌及运营资源整合等多项配套服务于一体，为客户提供一体化产品解决方案，实现商业价值最大化。

        迄今为止，深圳市新冶组设计顾问有限公司已为恒大集团、东西汇（澳门）、宝能集团、华侨城地产、南北诺亚集团、北大青鸟音乐集团、合纵文化集团、拾参集团、腾讯等各大商业地产集团及知名娱乐文化集团，提供完美的空间设计方案及优质的整体配图设计服务，成功打造出数百个备受称道的文化娱乐商业地产类、文化娱乐商业空间类等经典项目，被誉为“最具独创性与商业驱动力”的娱乐文化空间设计机构。

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